Collaborative Fund

Collaborative Fund is a venture firm, but its blog, written for years mostly by Morgan Housel before he left to write The Psychology of Money, and continued since by the rest of the team, has outgrown the firm itself as a source of essays on why people save or spend the way they do, how risk tolerance actually works, and what history teaches about bubbles.

It posts irregularly, sometimes going quiet for weeks, but each piece tends to travel widely because the writing translates behavioral finance into plain, memorable language rather than jargon. Good for readers who want the why behind financial behavior rather than stock picks.