Front Office Sports
The business of sports, not just the box score.
About
Front Office Sports covers the business side of sports: media rights deals, sponsorships, league finances, the executives making those calls, rather than the games themselves. It's built for people who work in or around the industry: agents, marketers, team staff, investors.
The reporting treats leagues and athletes as businesses first, tracking deal terms and market shifts that rarely show up in mainstream sports coverage. For anyone trying to follow where the money in sports actually moves, this fills a gap most sports media leaves alone.
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